Google Penguin

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Recap on Negative SEO, Real or Myth?

On Thu, December 27, 2012, I wrote a commentary about negative SEO titled "Negative SEO, Real or Myth?" Some readers have written back asking a variety of questions that lead me to revisit my article for review. I have to admit that it was driven more from passion than a technical perspective, so I'm going to attempt to make a couple of clarifications here.

Emmanuel Rivera's picture

Google Penguin and The Children's Furniture Store

Google Penguin and The Children's Furniture StoreLet's say, hypothetically speaking of course, that the Google update, code name Penguin was a major flop. What if Penguin failed to accomplish what it was programmatically designed to do, detect low quality links, detect over optimized anchor texts and keyword stuffing?

Emmanuel Rivera's picture

Negative SEO, Real or Myth?

Earlier this year I was stunned in reading some of the industry’s most respected names debate over the existence of Negative SEO. Those that argued that Negative SEO does exist didn’t seem to be sure of what they were actually talking about. Some referring to Negative SEO as a Black Hat tactic, others cumulating the negative effects of Black Hat SEO as Negative SEO.

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Protecting your Site from Comment and Link Spam

Regarding Google Penguin: The subject of links, particularly Link Spam, has been a hot topic in my shop since the release of Google Penguin, known in some circles as the unnatural links update with many site owners seeking help with a wide variety of concerns ranging from their own linking strategies to how to manage Spam Links and the negative effects of low quality incoming links - also known

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